
Park Howell – Neuroscience and the Business of Storytelling
Neuroscience experts, practitioners, research and methods for making brain-friendly organizations and healthy individuals. This is the third episode of the Mind Your Noodles podcast. In this episode our guest Storyteller, Park Howell. He discusses the massive disruption in advertising/marketing that got him into storytelling. How stories have been coached out of us and how to craft a great story. Listen and/or subscribe to Mind Your Noodles! on iTunes, Stitcher or Google Play. Here are some resources mentioned in this episode: Park Howell Website Orbiting the Giant Hairball Randy Olson Books: Houston, We Have a Narrative, Don't Be Such A Scientist, and Connection: Hollywood Storytelling Meets Critical Thinking Driving Eureka! Jonathan Haidt: The Coddling of the American Mind, The Happiness Hypothesis and The Righteous Mind Book: Algorithms to Live By: The…